"A Moment To Remember" to open in Japan in 300 theaters
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The movie "A Moment to Remember" will soon open throughout Japan following its predecessor, "April Snow".
According to the Japanese firm Gaga Film on Oct. 22, "A Moment to Remember" has secured 300 theaters in Japan for its opening, rivaling "April Snow" not only in terms of scale but also in terms of costs -- about 6 million dollars was invested in the movie's marketing and promotion. Such a large investment was based on the popularity of the movie's lead actors in Japan and the movie's genre -- a sad melodrama -- which greatly appeals to Japanese audiences.
In Japan, the popularity of the movie's lead actress, Son Ye-jin, who starred opposite Bae Yong-joon in "April Snow", is on par with the popularity of Choi Ji-woo. Meanwhile, Jung Woo-sung, the movie's lead actor, gained popularity in that country for his role in "Musa" - "The Warrior Princess", whose director's-cut DVD has been released in Japan recently.
Another factor that adds to the movie's appeal is that its plot is based on a Japanese TV drama.
Son, who left for Japan in the morning of Oct. 18 to promote the movie prior to its opening, will participate in the movie's premiere to be held at 6:30 p.m. at the Tokyo International Forum and afterward make an appearance on TV Asahi's talk show. Fuji TV will produce a special documentary on Son's promotional activities in Japan after filming footage of her for three days and two nights.
According to the Japanese firm Gaga Film on Oct. 22, "A Moment to Remember" has secured 300 theaters in Japan for its opening, rivaling "April Snow" not only in terms of scale but also in terms of costs -- about 6 million dollars was invested in the movie's marketing and promotion. Such a large investment was based on the popularity of the movie's lead actors in Japan and the movie's genre -- a sad melodrama -- which greatly appeals to Japanese audiences.
In Japan, the popularity of the movie's lead actress, Son Ye-jin, who starred opposite Bae Yong-joon in "April Snow", is on par with the popularity of Choi Ji-woo. Meanwhile, Jung Woo-sung, the movie's lead actor, gained popularity in that country for his role in "Musa" - "The Warrior Princess", whose director's-cut DVD has been released in Japan recently.
Another factor that adds to the movie's appeal is that its plot is based on a Japanese TV drama.
Son, who left for Japan in the morning of Oct. 18 to promote the movie prior to its opening, will participate in the movie's premiere to be held at 6:30 p.m. at the Tokyo International Forum and afterward make an appearance on TV Asahi's talk show. Fuji TV will produce a special documentary on Son's promotional activities in Japan after filming footage of her for three days and two nights.
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