[HanCinema's News] "The Roundup: Punishment" Passes Five Million Viewer Mark
By William Schwartz | Published on
On May 1st the Korean Film Council confirmed that the cop action film "The Roundup: Punishment" earned 390,187 admissions on April 30th. This now brings "The Roundup: Punishment" to 5,005,754 admissions overall. "The Roundup: Punishment" has now had the best opening of 2024 as well as the best performance from any other film in its franchise. "The Roundup: Punishment" hit this milestone in only seven days- "Exhuma" needed ten earlier this year.
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"The Roundup: Punishment" has been amplified by an intense marketing campaign, which has seen its lead and supporting cast visiting filmgoers in person to thank them for watching the movie. Even director Heo Myeong-haeng has been making these personal appearances. "The Roundup: Punishment" is likely to have a strong second week as well. May 1st is the May Day holiday in South Korea, and May 5th is Children's Day, with a three day weekend ending on May 6th.
Written by William Schwartz
William Schwartz
Staff writer. Has been writing articles for HanCinema since 2012, having lived in South Korea from 2011 to 2021. He is currently located in the Portland metropolitan area. William Schwartz can be contacted via william@hancinema.net, and is open to requests for content in future articles.