The power of Geun-seok led to sales.
The advertisements for the first and second episodes of Jang Keun-suk's KBS 2TV drama "Love Rain" have been sold out. Interest in the drama can be proven by pre-sale to Japan, follow up on 350 domestic and foreign press as well as advertisement sales.
The first and second episodes of "Love Rain" for a total of 72 minute each can sell 28 advertisements in an episode. The advertisement cost for a KBS 2TV mini series after 10PM is 13.2 million hundred Won. "Love Rain" has made a total of 739.2 million Won (13,200,000 x 28 x 2 episodes ~ US$700,000).
The Korea Broadcasting System said, "Advertisement sales has happened the fastest out of all KBS 2TV mini series in the last 6 months. Jang Keun-suk played a big role in this as advertisement agencies pick him as the most favorable model. Girls' Generation was also a big attraction to the agencies as they are one of the most popular girl groups".
Source : news.nate.com/view/20...Copy & paste guideline for this article
"Geun-seok indeed! KBS "Love Rain" advertisement sells out in first week"
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