Following the release of its final episode on August 11th "Love Playlist - Season 4" has now been confirmed to be a major success. The web-drama, which aired entirely on streaming platforms, earned over 30 million views over its sixteen episode run this summer.
2.7 million of those views came within the week after the final episode was released, suggesting that rewatching prior episodes became popular once the ending showed where the preexisting plot had been going. The drama also benefited from better exposure compared to prior seasons, as well as the addition of new cast members.
The V-Original drama also established a strong reputation for releasing new episodes in a timely manner, as well as aiming for a broad international audience. English, Spanish, Portuguese, Indonesian, and Thai subtitled versions also allowed the drama to attract a wide base of users.
In a statement V-Original stated that they were pleased with the performance of the latter half of "Love Playlist - Season 4" and that they had exceeded expectations in that regard. In addition to "Love Playlist - Season 4" V-Original has also enjoyed recent success with "In Seoul", as well as other dramas aimed primarily at the teenage demographic.
Written by William Schwartz
"Love Playlist - Season 4" is directed by Yoo Hee-woon, written by Choi Yo-jin, Kim Jae-hyuk, Lee Seul, and features Lee Yoo-jin-III, Park Jung-woo-V, Kim Sae-ron, Bae Hyun-sung, Park Si-an, Kim Hyung-suk-II. Broadcasting information in Korea: 2019/06/19~2019/08/11, Wed, Sun on NAVER tvcast, YouTube.
Staff writer. Has been writing articles for HanCinema since 2012, having lived in South Korea since 2011. Started out in Gyeongju, then to Daegu, then to Ansan, then to Yeongju, then to Seoul, lived on the road for HanCinema's travel diaries series in the summer of 2016, and is currently settled in Anyang. Has good tips for utilizing South Korea's public bus system. William Schwartz can be contacted via firstname.lastname@example.org.
"[HanCinema's News] "Love Playlist - Season 4" Closes Out With Over Thirty Million Views"
by HanCinema is licensed under a Creative Commons Attribution-Share Alike 3.0 Unported License.
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