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Zo In-sung appears in Kim C's new music video

Singer Kim C deployed some publicity tactics by recruiting the help of actor friend Zo In-sung to star in his new music clip.
The title track "Love" from Kim C's new album "Priority" was released online on April 4 on YouTube.

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In the music clip, the Hallyu star can be shown expressing himself physically, with no words, as the music of Kim C plays on.
Kim C was the creative director of his own clip and the clip is framed as if Jo were being interviewed on the topic of love.

"Although Jo is an unexpressive guy, I believe that he will come to learn how to show his emotions eventually. Through this work, I think Jo came to realize what is important in life", said Kim after shooting.

The clip was Jo's first music video appearance first since starring in one for boy band g.o.d back in 2002. Although not a regular face in music clips, Jo gladly accepted the offer when Kim C, who is a close friend, asked him to get involved.

By Carla Sunwoo [carlasunwoo@joongang.co.kr]

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