Actor Yoo Yeon-seok was selected as the main model for the sportswear brand Lecaf in 2018.
In the photos revealed by the company, Yoo Yeon-seok is modeling the white and black look from Lecaf's newest line. As he is known as the "shoulder delinquent", his broad shoulders radiate masculinity. As he poses around the track field and stadium, his body is naturally active and his eyes are tense with energy.
According to Lecaf's association, they selected Yoo Yeon-seok as the new face of the brand because: "Yoo Yeon-seok was the model best fitting to express Lecaf's originality. We are anticipating that he will carry out the vibrant, energetic image of the brand through the synergy created with the image of the actor and the brand".
Along with the comment, they also added that Yoo Yeon-seok's unceasing adventure in various movies, dramas, musicals, and as a photographer was suiting to the brand's desired image.
By: Lily Lee
Made in Korea, Raised in Hawaii, Living in Utah. She is an aspiring flight attendant who loves traveling as much as watching K-dramas. Historical romances are her favorite and she will forever be an IU fangirl. Lily Lee can be contacted via email@example.com.
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"[Lily's Take] Yoo Yeon-seok's Hunky Sporty Look"
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