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Pres. Calls on Ministry to Step up Promotion of Arts, Culture, Gov't to Boost Support for Culture Industry

President Lee Myung-bak said Friday the government should embrace the arts and culture from a broader perspective.

Speaking to Culture Ministry officials at a policy briefing session in Chuncheon, Gangwon Province, the president said their ministry has not done its part to develop the cultural content industry.

He added that the government should support the sector with a view to guaranteeing free creative activity.

Mr. Lee also stressed that the government's public relations efforts should now be focused on enhancing Korea's brand value in the global market.

He called on the ministry to play a big role in helping revive the sluggish economy, as it has absorbed the cultural content policy function of the now-defunct Ministry of Information and Communication.


Gov't to Boost Support for Culture Industry

The Culture, Sports and Tourism Ministry will devise various measures to support the nation's cultural content industry.

The ministry disclosed the plans Friday in a policy briefing for President Lee Myung-bak.

The ministry plans to create a fund worth one-and-a-half trillion-won, or just over one-and-a-half billion dollars, to promote the industry. It will increase financial support for businesses creating cultural content in cooperation with the Export-Import Bank of Korea.

The government will also discuss with related agencies various tax breaks for firms moving into culture industry promotion zones. The new zones will be designated in seven regions this year.

The cultural content industry encompasses a wide range of cultural products such as film, television, computer games, advertising, and animated characters.

Reported by KBS WORLD Radio

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