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"Twenty", "Three Meals a Day" and "Incomplete Life" breaks down the walls

2015/03/03 Source

Kim Woo-bin, Lee Junho and Kang Ha-neul's ad for a job site, is becoming the hottest topic.

An ad for the concept, 'jobs for the twenties' has been created using the three different characters of Kim Woo-bin, Kang Ha-neul and Lee Junho.

Chi-ho (Kim Woo-bin) the popular one, Dong-woo (Lee Junho) the vital one and Kyeong-jae (Kang Ha-neul) the smart one share the most embarrassing moments of their lives in the movie "Twenty". They created a footage ad for this job site using scenes from the movie.

Footage ads use characters from movies, dramas and even TV shows to apply them to advertisements and earn the connection of the public. This doubles the effect of the ad and on most generations regardless of age.

"Incomplete Life" the tvN drama which related with many people who work hard in offices, targeted beer, soda drinks, telecommunication and mobile game footages.

tvN show "Three Meals A Day" used the 'real' concept and delivered a telecommunications deal easily through their everyday-like conversations between Yoo Hae-jin and Cha Seung-won.

The job site footage is about the three characters from "Twenty" who are looking for jobs. The footage appealed with all sorts of jobs from 'the perfect and easy job' for Chi-ho who cried for money every day, 'the safe job' for Dong-woo who worked around the clock and 'the first job' for Kyeong-jae who always studies and has never had a job before.

Unlike "Three Meals A Day" and "Incomplete Life", which released the footage ads during or after broadcast, "Twenty" released its footage a month before the release of the movie.

Those who have seen these footage ads say, "We can relate", "I thought it was a preview but it's an ad for the job site" and more.

The movie "Twenty" starring the hottest actors such as Kim Woo-bin, Lee Junho and Kang Ha-neul, is coming on the 25th of March.

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